here's a thought
Yahoo!7, Skoda, FHM and the Direct Mail industry. What
do you think these brands have in common? Any ideas? How
about Bank West, oOh! Media, BT Financial Services and the
RSPCA?
On the surface, maybe not a lot, but they have all captured our attention recently as brands who have made significant changes to the way in which they present themselves to the world.
We call it 'brand spring cleaning' and as we too enter spring,
it seemed an appropriate topic for our first e-newsletter. If
you'd like a copy, please complete our
subscription form with
your details and we'll whizz a copy over to you.



